Elaine Dundon

Elaine Dundon, CEO of The Meaning Group, is cofounder of The OPA! Way®, a new lifestyle program for finding joy and meaning in everyday life and work, uniquely inspired by Greek philosophy and culture. She began her career in business strategy and marketing, including brand management at Procter & Gamble. A thought leader in the field of innovation management, she authored the internationally bestselling book The Seeds of Innovation, and created and taught a ground-breaking course on innovation management in the business program at the University of Toronto. Elaine's work in the field of innovation has been featured globally in numerous leading publications. As her work in innovation management evolved, her focus shifted to the "human side of innovation," specifically meaning, which her experience and research have shown is the key source of success. Elaine is a keynote speaker, adviser, facilitator, and leader of the meaning movement.